Assessment

Lead Generation Requirements

This is a Progress tracker that shows the number of steps completed.

1 Step 1
Your Lead Generation Requirements
2 Step 2
The Diagnostic Questions
3Step 3
Tell us about yourself

Step 1 Your Lead Generation Requirements

Part One allows us to calculate the number of leads you need each week to generate the demand and revenue you want and to thereby also create the lifestyle of your choice. The number of leads you need is what we call the "#1 Number" and I recommend that your #1 Number becomes a top priority objective because achieving that objective unleashes the power for you to enjoy the fulfilment of so many other goals including caring and supporting for your children's' education, supporting your husband/wife/partner, living where you want to live and in the style of home you want to live in and so much more.

My current average monthly revenue is *

The monthly revenue I want is *

My monthly revenue gap is therefore

Average revenue per month from one sale is *

Number of new extra sales I therefore need is*

The percentage of new client enquires I convert into clients is *

The number of extra new client enquiries I need each month is therefore (Your One Number) *

Step 2 The Diagnostic Questions

Part Two allows you to rate where you and your business are at for each part on a scale of 1 - 10 with 1 being "I suck at this part" and 10 being "I'm knocking it out of the ball park"

I know exactly who my ideal client is and I can describe them to you clearly including their primary motivators in the context of my services *

I have a service which creates a highly desirable and measurable difference in the lives and/or businesses of my clients *

Most of the prospects who want to know about my services have the money to pay me what I want *

When I speak to a prospective ideal client they are almost always instantly aware of their need for my services*

I have a succinct and powerful marketing message that virtually always ellicits an enquiry from a potential ideal client when they see or hear it *

My core marketing message is repeated consistently in virtually all of my marketing elements including my LinkedIn profile, my website, bio, brochures, sales processes, marketing campaigns and events *

I have a proprietary model like the LeadsologyⓇ Model that shows prospects the process that I work through with them *

I have a proprietary name for my model or service and I have registered that name as a trademark *

I know how to get my marketing message in front of potential ideal clients in sufficient numbers to generate enough leads to meet my revenue objectives *

I run surveys regularly and I use them to effectively generate new client enquiries *

I run webinars regularly and I use them to effectively generate new client enquiries *

I run seminars regularly and I use them to effectively generate new client enquiries*

I have written a book and I use it effectively to generate new client enquiries *

I have a network of other people with whom I cross market with to and from their networks (excludes LinkedIn and personal networking groups)*

I have a service that is of much shorter duration than my core service which makes it easier for prospects to say "yes" and this service makes a measurable difference in the lives and/or businesses of my clients *

I have created a highly scalable value delivery (service) model so I can serve many times more clients in much less time than my competitors*

I engage in some form of direct response marketing almost every week of the year *

I have a Marketing Calendar that clearly shows the campaigns I am running and when they will take place *

Most weeks I produce fresh and engaging content and share it directly with my subscribers or post to social media to "Keep my brand in their brain until they are ready to buy"*

I know exactly the one thing I need to do each week/month that initiates my lead generation systems *

I have written weekly objectives for revenue *

I have written weekly objectives for inbound new client enquiries *

I feel really comfortable about the sort of work that I'm doing and it's very much aligned with my personal values and is taking me towards the fulfilment of my life vision *

I have the people and systems in place so that I can continually grow my revenue without having to work more than 35 hours a week *

I meet weekly with a very effective Marketing Mentor so that I accelerate my business development *

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Lead Generation Requirements

Step 1 Your Lead Generation Requirements

Step 2 The Diagnostic Questions

Step 3 Tell us about yourself